top of page

Adult Literacy Initiative Logo 
2017

"The Boston Adult Literacy Initiative (ALI) is a consortium of adult literacy programs throughout the City of Boston that are funded through at least one of two sources: the Massachusetts Department of Elementary and Secondary Education’s (DESE) Adult & Community Learning Services (ACLS) unit and the Mayor’s Office of Workforce Development (OWD)."

This logo was created to give a new clean look to an existing brand. The arrow is used to convey the upward mobility associated with education and self-improvement. 

bottom of page